The design culture examples in this article demonstrate how design-driven companies create positive customer experiences and enhance overall business success. Creating a good design culture starts with understanding user needs, encouraging collaboration between departments, experimenting with new ideas, investing in the right tools, and developing design team rituals. Examples from J&J, PayPal, Rexlabs, Google, Revolut,
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With so many variables to manage, website design problems often creep in, resulting in a poor user experience and adverse effects on SEO (search engine optimization). Designers and engineers must collaborate to prevent these common web design problems so users can find content and complete tasks with minimal effort. We’ve identified 8 common web design
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Design systems cannot exist without a reusable component library. These design system components create workflow and UI consistency across design and development to minimize drift and streamline handoffs. But these UI components don’t simply appear. The design system team must first lay the foundation for these UI elements to exist, including design language (design principles)
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A design brief is crucial in guiding the design process toward a successful outcome where designers meet client/stakeholder expectations. A good design brief can avoid costly scope creep, missed deadlines, poor communication, and inferior results. Enhance your design projects with the world’s most advanced collaborative design tool. Create high-fidelity prototypes that look and feel like
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A well-defined UX strategy is as important as your organization’s mission statement. A user experience strategy helps guide UX teams when conceptualizing and designing innovative digital products. This article is a summary of our free eBook, The Field Guide to UX Strategy, written by acclaimed designer and author Robert Hoekman Jr. Looking for ways to
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Building a design system is expensive. Whether an organization develops from scratch or adopts an open-source design system, theming is crucial for customization. This customization could be as simple as creating a dark mode or a multi-brand design system to accommodate a product suite. Design tokens and variables are crucial to design system theming, allowing
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A product redesign is an opportunity to improve many aspects of a digital product, most importantly, its user experience, visual design, technical bugs, and business value. Product teams can also extend the product’s lifecycle by making it more relevant and up-to-date with modern trends. Improve product redesign scope and achieve significantly better results with component-driven
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If you’ve ever heard about continuous discovery (CD), then high chances are you associate it with the work of product managers. However, this agile approach to research and project refinement isn’t confined to product people work only. It’s also a critical part of how design teams shape products and create value. CD offers a method
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Entering the UI/UX world is an exciting endeavor for anyone new to the world of design. However, it comes with a few challenges — one being, that there is a whole different language you must wrap your head around. It’s safe to say that some UI terminology is not common knowledge for the everyday person.
Scope creep is a common issue in UX design projects. By proactively preventing scope creep, UX designers can ensure that their projects are completed on time and within budget. Establishing clear goals and objectives, creating a design brief, encouraging collaboration, planning for the unexpected, and creating a system of governance are all effective ways project
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As digital product complexity increases, so does the need for interactive prototyping. To minimize UX debt and reduce usability issues, designers must test and iterate with the highest accuracy during the design process. Get the world’s most advanced end-to-end design tool. Create fully functioning interactive prototypes that look and feel like the final product. Sign
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This year was full of exciting projects. Our content revolved around design systems, design operations, and design itself! We released an eBook, organized a virtual conference, and released a few features that let the design community experience component-driven prototyping. Want to try it yourself? Beyond being an all-round advanced prototyping software, UXPin allows designers to
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In 2022, there were an estimated 4.95 billion global internet users. That’s more than 60 percent of the world’s population. For so many people to use smartphones, tablets, laptops, and desktops — not to mention the websites and apps — they need to be easy, efficient, and enjoyable to use. If they’re not, it’s a
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Any design team needs to know exactly what they’re working towards. Without this, it can be easy to lose focus on the critical aims and goals of their work and projects. Design team goals are a great way to ensure your team is on track to completing the right tasks and to help productivity and
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Somewhere between wireframing and prototyping, you need the right color selection for your design project. In some respects, your color palette matters just as much as the structure of your design. Given its importance, you don’t want to pick colors without careful consideration. The following information should help you choose a color palette that makes
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