You can read everything you need to know about color theory collected into one easy-reference guide.
Color Theory in Web UI Design is available to download now. Let’s take a peek inside.
Each color invokes different emotional and psychological responses in users, and the effects are even more powerful as you combine colors. A designer who knows how to apply color theory to web UI design is able to wield a great – although subtle – influence over the user’s experience and overall impression.
Illustrating color usage with examples from 24 different sites likes Mozilla, Facebook, Squarespace, and Cadbury, this pocket guide is a crash course on color theory.
What’s Inside:
Briefly condensing the fundamentals of color theory as they apply to web design, this free pocket guide will teach you:
- The emotional response each of the primary colors creates.
- How to create the right mood for your site, from a energetic and alert atmosphere to a relaxing and calm one – and all points in between.
- Best practices for mixing the right colors together
- The six most popular color schemes in web design, and the pros and cons of each.
- Our hand-picked list of the most helpful color resources on the web today.